1. INKSPOT: 

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2. INKSPOT: 

The Inkspot Strategy;  a military tactic seeking to win the hearts and minds of the local populace. Promoting an ideal or belief (in this case beer), with influence spreading like Inkspots on blotting paper, eventually merging and leaving only (thirsty) pockets of resistance.   

 

 

 

 

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Ink dot or halftone is the reprographic technique that simulates continuous tone imagery through the use of dots, varying either in size or in spacing, thus generating a gradient-like effect.